
Tom's Shoes started out as a small company and when they sold a pair of shoes, another pair would be given away for free. The day it was heard about, on his website 220 pairs of shoes were sold but he only had 120 so he had to go back to Argentina and make more. By October 2006, Mike had sold 10,000 pairs of shoes. When they sold shoes or gave them away, the workers would not just send the shoes, they would put them on the childrens feet and get to know them. Mike's story is very strong, he didn't just start a company, he started a movement. People didn't appreciate the shoes at first by thinking they are ugly, but once they heard the story behind the shoes, they fell in love. I think this is awesome people, just starting a little company has turned into a world wide support group who just love Tom's Shoes. He spends his marketing on his customers instead of advertising because that is already taken care of. Mike has given over 70,000 pairs of shoes to kids in South Africa and Argentina. This is such a continuing movement that will never end.
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